Media News
Faaez Samadi
Aug 18, 2017

Peter Vogel named ‘NewCo’ ANZ head

Vogel will also have Southeast Asia responsibilities.

Peter Vogel
Peter Vogel

Peter Vogel, APAC CEO of GroupM’s MEC, has today been announced as the head of ‘NewCo’ Australia and New Zealand, the as-yet-unnamed entity following MEC and Maxus’ merger, when it launches in January 2018.

Vogel became APAC CEO at MEC in 2015, and was previously ANZ CEO for more than six years. He has been with MEC for 17 years, since the agency acquired Nota Bene, the South African media strategy firm he founded.

Vogel will also lead the NewCo Southeast Asia hub. The ANZ management team will be finalised in the coming weeks.

Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Why Chinese brands are aggressively expanding in Indonesia

1 Why Chinese brands are aggressively expanding in Indonesia

Top 10 car brands in Southeast Asia

2 Top 10 car brands in Southeast Asia

'All polish, no punch': Adland reacts to Jaguar’s rebrand

3 'All polish, no punch': Adland reacts to Jaguar’s rebrand

Jaguar defends rebrand amid ‘vile hatred’ online

4 Jaguar defends rebrand amid ‘vile hatred’ online

Tributes for Lisa Ronson, beloved wife, mother and CMO

5 Tributes for Lisa Ronson, beloved wife, mother and CMO

Publicis' Unilever win solidifies its strength in APAC media rankings

6 Publicis' Unilever win solidifies its strength in APAC media rankings

Labubu, the art toy craze and why grown-ups can’t get enough

7 Labubu, the art toy craze and why grown-ups can’t get enough

Malaysia's FashionValet faces corruption probe after US$10 million loss of public funds

8 Malaysia's FashionValet faces corruption probe after US$10 million loss of public funds

Women to Watch 2024: Meet the exemplary women in APAC marketing and communications

9 Women to Watch 2024: Meet the exemplary women in APAC marketing and communications

Top 10 food brands in Southeast Asia

10 Top 10 food brands in Southeast Asia

Related Articles

'NewCo' leadership takes shape in SEA
Jul 4, 2017
Faaez Samadi

'NewCo' leadership takes shape in SEA

Reprise's Maria Grivas replaces Katie Rigg-Smith as Mindshare ANZ CEO
Apr 21, 2022
Staff Reporters

Reprise's Maria Grivas replaces Katie Rigg-Smith as ...

'NewCo' will scrap regional offices: Castree
Aug 11, 2017
Robert Sawatzky

'NewCo' will scrap regional offices: Castree

'NewCo' pieces North Asia team together
Jul 5, 2017
Jenny Chan 陳詠欣

'NewCo' pieces North Asia team together

Just Published

Igniting the spark: A how-to-guide for finding inspiration in project ideation, while embracing your identity
3 hours ago
Huitzilli Oronia

Igniting the spark: A how-to-guide for finding ...

Here’s how one native designer brings her full self to her creative work — and how you can, too.

40 Under 40 2024: Mamaa Duker, VML
21 hours ago
Staff Reporters

40 Under 40 2024: Mamaa Duker, VML

Notable achievements include leading VML through a momentous merger, helping to reel in big sales, and growing WPP’s ethnic and cultural diversity network by a mile.

Will you let your children inherit a world without tigers?
21 hours ago
Ad Nut

Will you let your children inherit a world without ...

A raw, unflinching look at the illegal wildlife trade, starring Ray Winstone, will force you to confront the horrifying truth... and act.

Campaign CMO Outlook 2024: Why marketers still want more from video-on-demand
The Knowledge
22 hours ago
Nicola Merrifield

Campaign CMO Outlook 2024: Why marketers still want ...

In the second part of the Outlook series, global marketers weigh in on Amazon Prime’s move into ad-tier streaming, how video-on-demand will reshape strategies, and where it's still falling short.