australia

4 days ago

Can a 'winter internship' persuade Aussies to love winter?

The campaign by Tourism Tasmania brings to life 10 winter experiences, each designed to challenge perceptions of winter to travellers.

May 21, 2025

Baby shark in Greenpeace film is distraught by overfishing

In a stunning new animation film by Photoplay, the dangers of overfishing are simply and effectively narrated by a blue shark, a species often caught in the crossfire of long line fishing.

Apr 23, 2025

Telstra unveils cinematic silent films—as a reminder to silence your phones

Weird and whimsical, and a welcome break from the usual ‘put your phone away’ lecture, even if Ad Nut is not entirely sure what’s happening in this campaign.

Apr 22, 2025

Mash names all-female executive team, shifts global HQ to Singapore

EXCLUSIVE: Founder Tash Menon-Verheul steps into a board director and advisory role as the creative agency enters a new phase of growth across APAC.

Apr 21, 2025

Women to Watch 2024: Penelope Shell, Zenith Media

As a chief strategy and product officer, Shell has extended her remit towards building Zenith’s business, growing its clients’ brands, driving innovation and shaping the industry’s principles to be responsible towards youth.

Apr 15, 2025

The new rules of out-of-home in political advertising

With Australia’s federal election looming and political ad spend projected to increase by 21%, Digital out-of-home (DOOH) is bringing data, flexibility, and measurability to the table–without the algorithmic noise says Veridooh’s Jeremy Yang