Staff Reporters
Nov 15, 2010

McCann Worldgroup scoops Easy Buy account in Thailand

BANGKOK - McCann Worldgroup Thailand has been appointed to handle Easy Buy’s integrated campaigns for its corporate and product business, as well as for its 15th year anniversary.

McCann Worldgroup scoops Easy Buy account in Thailand

Easy Buy, one of Thailand’s leading non-bank personal financial services providers, has appointed McCann Worldgroup as its creative partner.

The agency will provide integrated communication solutions for its corporate and product campaigns in conjunction with their big celebration for their 15th anniversary, which will feature an integrated campaign comprising of advertising, event, online and media support -  all of which will be launched in January 2011.

Easy Buy has been firmly established in Thailand for 15 years. The company positions themselves as a financial company that carries out business with intension and contributes to Thai society under the core CSR policy of, 'We will support for our next generation.'

Related Articles

Just Published

13 hours ago

John Wren on his vision for a bigger, better Omnicom

The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.

16 hours ago

Big ideas, not big algorithms, will win Cannes

At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.

18 hours ago

Campaign Cannes Global Podcast Episode 2

Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.

18 hours ago

Agency Report Card 2024: Publicis Creative

Publicis Creative had a commanding year, with Leo Burnett cementing its place as APAC’s new creative powerhouse across major award shows. But as structural shifts continue to take shape, all eyes are on how this momentum carries forward.