Rhandell Rubio
Sep 30, 2011

Max Hegerman appointed digital head for JWT India

INDIA - JWT has today announced the appointment of Max Hegerman as senior vice-president and digital head of the agency.

Max Hegerman joins JWT India as digital head
Max Hegerman joins JWT India as digital head

Hegerman will be based in Delhi and will oversee the management and growth of JWT India's digital offering to its clients across all its markets. He joins JWT from Tribal DDB India, which he led for over two years.

Hegerman brings over two decades of experience in communications, with the past 11 years focused on the integration of digital capabilities into advertising agencies. He has previously worked at Wieden + Kennedy, Euro RSCG, TBWA\Media Arts Lab, Goodby, Silverstein & Partners, Energy BBDO, GSD&M, StrawberryFrog, and Hal Riney & Partners.

His client list throughout his career includes names such as LIC, Times Group, Nike, MTV, Idea Cellular, Volkswagen, Citibank, Wrigley, Apple, Volvo, BMW, Land Rover, and Pizza Hut.

Colvyn Harris, CEO of JWT, said Hegerman would help keep the agency at the cutting edge of digital creativity. “The world is digital now and India's internet user base is expanding at a phenomenal pace. We need to lead this space as well for our future growth, be responsible for holistic solutions delivered seamlessly to our clients," he said.

 

 

Source:
Campaign Asia

Related Articles

Just Published

3 hours ago

What marketers can learn from Gen Z cultures across ...

EXCLUSIVE: In a new report by Ylab and Hakuhodo Consulting, Gen Zs across eight markets are studied to understand what shapes their purchasing decisions.

3 hours ago

Ad Nut's favourite campaigns of 2024

An animation about death. An anti-smiling movement. A video game with cats. Ad Nut’s most memorable campaigns of the year are a weird, wonderful mix.

3 hours ago

Google’s emotional ‘Year in Search 2024’ film ...

The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.