BEIJING - The Former CEO of Lintas, Andy Xu (徐进), has picked the role of vice president of ifeng.com, an internet brand under Phoenix New Media, from the "dozen job offers" he received since September.
Lintas has not yet announced a replacement for Xu (pictured).
Xu said his choice to move to a new-media company came about because "the market for 4A agencies is currently not that good".
His new exployer offers an integrated platform consisting of internet portal (www.ifeng.com), mobile channel (3g.ifeng.com) and video channel (v.ifeng.com).
Xu has been onboard since late October.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Ogilvy APAC celebrated a strong creative year in 2024, clinching top regional honours at Cannes Lions. Yet operational headwinds, particularly in China, tested its resilience and reshaped its growth strategy.
Ogilvy and UM win global network of the year awards for creative and media respectively, while Special agency in New Zealand earns Asia-Pacific network of the year.
.png&h=268&w=401&q=100&v=20250320&c=1)
Apple’s new Japan campaign tells the real-life story of a heavy metal fan whose Apple Watch alerts help detect a life-threatening heart condition just in time.
A ubiquitous surname, a sexually transmitted infection, the printing of memories and an animal god that helps gamers might all bring fame glory to campaigns in Cannes next week.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.png&h=334&w=500&q=100&v=20250320&c=1)
