Staff Reporters
Jun 20, 2012

IHG's Holiday Inn Express ventures into Southeast Asia

BANGKOK – Holiday Inn Express, part of the InterContinental Hotels Group (IHG), has ventured into Southeast Asia with the launch of a new hotel in Bangkok.

Jan Smits (left) and Sunny Bajaj of developer Amburaya Hotels and Resorts
Jan Smits (left) and Sunny Bajaj of developer Amburaya Hotels and Resorts

The opening of the Holiday Inn Express Bangkok Siam will be followed by an additional 12 hotels across Thailand, Indonesia, Singapore and Malaysia over the next two years.

The brand is also looking to continue its expansion across Asia-Pacific, India and Australia, building on the 40 hotels it currently holds in its estate across the region.  

Jan Smits, CEO of IHG Asia, Middle East and Africa (AMEA), said Holiday Inn Express has grown “exponentially” over the past two decades into an established international brand.

He said, “This points to strong demand for the brand from both our guests and investors. We’re confident that Holiday Inn Express will do very well in a region with popular leisure and business destinations and we’re thrilled to open our first Southeast Asian property right.”

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Jan 29, 2026

Gemini 3 becomes the default model for AI Overviews

A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.

Jan 29, 2026

Google criticised after blocking measurement ...

YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.

Jan 29, 2026

Inside Campaign Connect Indonesia: what matters to ...

Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.

Jan 29, 2026

Meta hits $200 billion revenue milestone on ...

Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.