Staff Reporters
Nov 2, 2010

Honda Motorcycles appoints OMD in Indonesia

JAKARTA - Cesar Munar (pictured), CEO of OMD Indonesia, has announced the agency’s appointment as Honda Motorcycle’s media agency for its Mega Pro range.

Cesar Munar, CEO, OMD Indonesia
Cesar Munar, CEO, OMD Indonesia

The announcement also saw Honda Motorcycles appoint another Omnicom agency, BBDO, to its creative business.  
 
The appointment followed a pitch involving six other agencies, including incumbent agencies Octocomm and Euro Adwork.  Other agencies that participated include Matari and Juwara advertising.  
 
“If someone had asked us to put together a list of brands that we would give our right arm to work with, it would be Honda Motorcycles," said Munar.

"It is not only a well-trusted brand in Indonesia but also one with an exciting range and we are delighted with their decision. We are looking forward to tapping into all aspects of OMD’s diverse offering and take the Honda Motorcycles brands in Indonesia to even greater heights,” he said. 
 
OMD Indonesia has started work on the business.

Related Articles

Just Published

8 hours ago

How to put creativity back into media buying

RedTrack’s Vladyslav Zhovtenko examines the impact of context-switching, yet at the same time why marketers shouldn’t automate everything.

8 hours ago

Creative Minds: Fachrul Rizal considers advertising ...

Having passed up a career crafting culinary masterpieces, Dentsu Creative Indonesia’s Fachrul Rizal brings the rigour of a Michelin-obsessed chef to advertising and creativity.

9 hours ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.

9 hours ago

A sweet KitKat break-time signal for Manila businesses

In a twist on its classic image, KitKat Philippines has launched a campaign that transforms its iconic chocolate bar into a practical break-time signal for small business owners in Metro Manila.