Dutch Lady Malaysia recently established an alliance with the Olympic Council of Malaysia (OCM) to support four athletes at the London 2012 Olympic Games.
As part of this support and to commemorate World Milk Day on 1 June, Dutch Lady has created a “Drink more, do more – 2 a day” campaign to raise awareness of the nutritional benefits for drinking milk.
The aim is to collect 10,000 'Go Malaysia, Go' cheers on its Facebook fan page in an effort to break the Guinness World Record for the most cheers in a compound crowd recording category.
The launch event will also see celebrity Faizal Tahir unveil his new song “Go Malaysia, Go!”, which will be presented to the Malaysian team before they fly to the London in July.
Ramjeet Kaur Virik, marketing manager for Dutch Lady Malaysia, said efforts will also be made to collect cheers on-ground across Malaysia.
She said, “We invite everyone to come together as one and to be part of this history-making attempt, by breaking the existing record set in 2011 with a total of 9,621 numbers of cheers.”