Staff Writer
May 6, 2019

CWT Meetings & Events appoints Singapore director

Petrina Goh will be responsible for growing business in Singapore, and creating participative, digital and data-driven M&E experiences clients.

Petrina Goh, Singapore director, CWT M&E
Petrina Goh, Singapore director, CWT M&E

The meetings and events division of CWT has apppointed Petrina Goh as its new director of Singapore. She will be responsible for growing CWT M&E’s business in Singapore, and creating participative, digital and data-driven M&E experiences clients.

Goh has over a decade of experience in the meeting, events and hospitality industries. She joined CWT M&E in 2015 as business development executive, and in 2017 was promoted to the role of senior business development manager.

“Petrina has contributed greatly to the growth of our business in Singapore, and changing the conversation around how our clients define success for their meetings and events. I’m confident that we’ll continue to scale greater heights under her leadership," said Sam Lay, senior director, Asia Pacific, CWT M&E.

“The number of meetings, events and incentive trips managed by our team in Singapore has nearly doubled over the last five years. It’s also one of the more advanced markets in the region, with companies looking beyond just savings to increase attendee engagement, better mitigate risks and maximise their ROI.”

Source:
CEI

Related Articles

Just Published

1 hour ago

Jaguar Land Rover launches global creative agency ...

Accenture Song is the incumbent on the account.

4 hours ago

WPP set to drop GroupM brand in media shake-up

WPP media arm to change name as part of ongoing restructure.

9 hours ago

Agency Report Card 2024: Accenture Song

From creative accolades at Cannes to its signature tech-driven growth, Accenture Song in APAC is well-positioned but needs to further tap into diversity as competition for transformation work intensifies.