Benjamin Li
Feb 20, 2009

CCTV.com to set up internet TV station

BEIJING - CCTV.com is planning to construct an internet TV station, according to a report from the State Administration of Radio, Film and Television (Sarft). Reports in China state that CCTV.com is determining the station's positioning, setting main objectives and specifying stages of development.

CCTV.com to set up internet TV station
Recently, CCTV.com announced that it would be working together with a market research firm to survey user requirements for a national online TV station. At the same time, it will start constructing of an online video-sharing platform, and has formed a strategic cooperation with China Mobile.
Source:
Campaign China

Related Articles

Just Published

1 hour ago

Angela Zepeda to lead marketing at X

The former Hyundai CMO and CCO fills a role left vacant since late 2022.

1 hour ago

Asia-Pacific Power List 2024: Mim Haysom, Suncorp Group

Haysom's campaigns for Suncorp are proof that financial categories needn't be dry and boring, as they resonate with customers, win awards and accelerate business.

9 hours ago

Kraft mimics social trends to capture the attention ...

The social led campaign by Rethink is intended to fit seamlessly into FYP streams.

9 hours ago

Peroni picks McCann for global creative account

McCann London leads McCann Worldgroup to victory in four-way pitch.