Paul Howell
Nov 1, 2011

BBDO opens stand-alone Sri Lanka office

COLOMBO - BBDO Worldwide has officially opened its first stand-alone agency in Sri Lanka, aiming to take advantage of its booming economy and increased international investment.

Santosh Menon
Santosh Menon

BBDO has been operating in Sri Lanka for five years, in partnership with Thompsons Associates Lanka (TAL). However, with the cessation of internal conflict in May 2009, the country has experienced a surge in foreign investment and economic activity, with a 9.1 per cent increase in GDP over 2010, and further strong numbers expected this year.  BBDO is now looking to take advantage of that growth and cement its footprint across the South Asia region.

The office, in Colombo, will be headed by Santosh Menon (pictured), an accomplished advertising professional with extensive experience in the India, Indonesian, and Sri Lanka markets. He has previously served as general manager of Draftfcb Indonesia.

He will head an office of just over 20 staff, working in the first instance with clients Fonterra, Procter & Gamble, and Rize.

"Increasing our footprint in Sri Lanka is a natural extension of our plans to develop a broader presence in Asia," said Chris Thomas, chairman and CEO for BBDO Asia, Middle East and Africa. "We would like to thank TAL for their commitment over the past few years and wish them well as they no doubt continue to grow and prosper as well."

It is understood TAL continues to maintain affliate relationships with other Omnicom agencies TBWA and OMD.

 

 

Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

13 hours ago

BYD closes 2024 on top, but can it sustain its EV ...

BRAND HEALTH CHECK: After outpacing Tesla and smashing 2024 sales records, BYD faces its toughest road yet. With 45% EU tariffs and a locked-out U.S. market, can the EV giant supercharge global ambitions or stall under trade barriers?

13 hours ago

Move and win roundup: Week of January 2, 2025

As 2025 kicks off, Campaign rounds up the first major people moves and business wins of the year. From leadership exits to new creative wins, catch all the latest updates in January's first edition.

14 hours ago

What's in, what's out: Marketing trends you need to ...

OUTLOOK 2025: A clear, concise and constantly updated guide for industry trends and predictions—all in one place. Check back often for the freshest updates.