Matthew Miller
Feb 14, 2019

Asia-Pacific YouTube Ads Leaderboard: January 2019

Apple, HSBC, Hitejinro, Panasonic, Lenovo, Samsung and more feature in this month's list of the top ad video in each of 12 APAC markets.

Apple India
Apple India

The Asia-Pacific YouTube Ads Leaderboard, provided by Google, shows the top ad in each of 12 APAC markets.

With the advent of 2019 and the Lunar New Year, the top ads of January focused on the importance of family and togetherness during festive celebrations. Be it Panasonic Malaysia’s “Lat Talilat Tali Tam Pom” song-and-dance extravaganza or Samsung Vietnam’s Tết-themed ad on achieving new breakthroughs, the standout ads in this month’s leaderboard all shared a common approach: using creative storytelling, quick editing and catchy tunes to keep audiences entertained and their emotions running high.

AUSTRALIA - NEW ZEALAND
Sportsbet.com.au. Local Cricket DRS:

HONG KONG
HSBC Hong Kong. 滙豐保險-承諾之後 才是承諾開始 【芭蕾舞爸爸篇】

INDONESIA
MATAHARI. MATAHARI: KEBAHAGIAAN SAAT SEMUA BISA MERAYAKAN

INDIA
Apple India. iPhone XR — Colour Flood — Apple

JAPAN
biohazard. 『バイオハザード RE:2』 CM 30秒Ver.

KOREA
HITEJINRO. 참이슬 아이린 CF - 깨끗한 이슬을 찾아서 (30”)

MALAYSIA
Panasonic Malaysia. Lat Talilat Tali Tam Pom | Life's so easy with Panasonic this CNY!

PHILIPPINES
Nestlé Philippines. #Basta3YesNa with Marian and Zia: REAL ZIA | NIDO 3+ | Nestlé PH

SINGAPORE
Lenovo. Yoga A940 In Action at CES 2019

THAILAND
7ElevenThailand. ครูผู้เป็นดวงประทีปส่องทาง

TAIWAN
Google Play TW. Google Play 台北國際電玩展,等你來挑戰!

VIETNAM
Samsung Vietnam. Ngày Tết luôn bị hỏi khó?

 

Source:
Campaign Asia

Related Articles

Just Published

20 minutes ago

Zuckerberg says AI could ‘redefine’ Meta’s ad business

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account—AI will handle the rest.

27 minutes ago

WPP eyes India for growth as global revenue faces ...

CEO Mark Read detailed the holding company’s AI roadmap, deepening India footprint, and four strategic pillars at WAVES 2025—a global media summit held in Mumbai with participation from 77 nations.

42 minutes ago

Did marketing create the manosphere?

A new report reveals how marketing’s obsession with success and status has fuelled a toxic ideology in young men.

3 days ago

AI, copyright, and creativity: The fine line ...

With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland faces the challenge of integrating AI while respecting copyright, originality, and the livelihoods of creators.