Marketing PR News
Lisa Nan
Sep 13, 2022

A dozen brands cut ties with Chinese actor Li Yifeng over prostitution scandal

Partnership cancellations, consequences from the government, charges of solicitation—do celebrity campaigns in China make sense anymore?

Chinese actor Li Yifeng, who is the face of Prada, Panerai, and Remy Martin among others arrested on suspicion of repeatedly soliciting prostitutes. Photo: Panerai

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