Staff Reporters
May 14, 2014

Tom Crampton 'defies death' to tell you about Social Media Matters

Social@Ogilvy and Branded's annual event makes its debut in Singapore on May 23 as part of All That Matters.

Last year's event in Hong Kong attracted over 900 attendees comprised of 700 senior executives delegates and 250 screaming teenage fans of a YouTube star. This year’s “Brands as Creators” themed event will be held at The Ritz-Carlton Millenia Singapore and will showcase companies that brands can co-create powerful content.

 “As brands increasingly look to co-create or develop their own content, they face the challenge of moving towards an effective model of publishing, with the right tools for acceleration," said Thomas Crampton, Global Managing Director of Social@Ogilvy. "We have a stellar line-up for Social Matters in Singapore, with discussions ranging from pitfalls to avoid, to the secrets of award-winning content and innovations in audience reach."

For more details and how to register visit www.socialmatters.asia.

Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

8 hours ago

YouTube’s dominance and other podcast trends to ...

Podcasting’s meteoric growth has been underscored by blockbuster deals like Joe Rogan’s $250 million Spotify contract and SiriusXM’s $125 million investment in Alex Cooper’s Call Her Daddy.

8 hours ago

Former UK deputy PM Nick Clegg leaves Meta ahead of ...

Republican and former White House deputy chief of staff Joel Kaplan to take over as Meta’s president of global affairs after nearly seven years.

2 days ago

BYD closes 2024 on top, but can it sustain its EV ...

BRAND HEALTH CHECK: After outpacing Tesla and smashing 2024 sales records, BYD faces its toughest road yet. With 45% EU tariffs and a locked-out U.S. market, can the EV giant supercharge global ambitions or stall under trade barriers?

2 days ago

Move and win roundup: Week of January 2, 2025

As 2025 kicks off, Campaign rounds up the first major people moves and business wins of the year. From leadership exits to new creative wins, catch all the latest updates in January's first edition.