Staff
Feb 24, 2021

Spikes Asia: Inside the jury room

SPIKES ASIA X CAMPAIGN: Four jury members share nine trends from this year's entries, along with video examples and insights into what makes great work great.

In this live panel discussion, Campaign brings together members of the Spikes Asia jury to look at what it takes to create work that wins awards. The judges share trends that they spotted in this year's entries, with many video examples.

Speakers

  • Matthew Miller, Managing Editor, Campaign Asia-Pacific (Moderator)
  • David Guerrero, Creative Chairman, BBDO Guerrero
  • Vanessa Ho Nikolovski, Chief Client Officer APAC, Weber Shandwick
  • Joakim "Jab" Borgström, Worldwide Chief Creative Officer, BBH
  • Emily Bull, Managing Director & Founder, hellofuture.tv

See all our Spikes Asia X Campaign coverage:

Source:
Campaign Asia

Related Articles

Just Published

16 hours ago

Nearly 70% of bias incidents in AI LLMs occur in ...

The study also reveals that 86.1% of bias incidents required only a single prompt, underscoring how easily AI models can still produce biased outputs despite advances in safety.

16 hours ago

How Knorr used retail media to drive conversions

CASE STUDY: Unilever brand Knorr teamed up with The Trade Desk and foodpanda on a retail-data campaign that achieved more than 12.9 million impressions, exceeding the brand's goal by more than 70%.

17 hours ago

40 Under 40 2024: Thanzyl Thajudeen, Mark and Comm

A seasoned PR expert and founder of Mark and Comm, Thajudeen has transformed his Colombo-based agency into a leading regional player.

17 hours ago

Meta begins firing ‘lowest performing’ staff

Notices began going out to employees in most countries including across Asia this week, as the tech giant prepares to cut approximately 5% of its workforce based on performance.