rhb bank
Lunar New Year goodies: APAC's Year of the Snake campaigns
Presenting the first crop of our annual roundup of LNY advertising from 2025.
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The CMO's MO: Abdul Sani's superheroic marketing quest at RHB Bank
He could've been a commercial captain, but ended up as a CMO. Get to know this Malaysian marketing genius' data-driven and CX-obsessed journey.
What's broken can have new life in RHB Bank's sustainability-themed Hari Raya ad
The Malaysian Bank's Hari Raya ad for 2023 features Ramli Aziz, a retired police officer who builds disabled-friendly tricycles using scrap items that are 100% recyclable.
Abdul Sani Abdul Murad: How is RHB bank creating sustainable relationships with its customers?
RHB Banking Group's group CMO on relevant and courageous story-telling.
The Power of Conversation: SK-II, Tokopedia, RHB Bank
How should brands use their voice for good? And can a brand’s social impact be measured?
Marketers match a more subdued Merdeka in Malaysia
With the usual energy of Independence Day missing due to pandemic restrictions, marketers find new ways to connect with consumers.
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