porsche
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How Porsche zeroes in on smaller details to improve customer experience
As the owner of less than 15% of its dealerships, the German high-end automaker uses open text mining to enhance its customer IDs, focusing on language and personalisation to elevate satisfaction to excitement.
Fast cars and classic games collide in a memorable campaign
Porsche is playing Pong with two Taycans and a drone—need we say more for car and gaming enthusiasts to get excited?
20 years on, Porsche has fresh designs for Asia-Pacific
The iconic automaker signed up filmmaker Roslee Yusof to celebrate the 'power of dreams' as it announced a bursary to drive women's visions ahead.
Brands cut ties with Chinese star Kris Wu over rape and teen sex allegations
Sexual misconduct accusations cost the pop star more than 10 brand ambassadorships with the likes of Bulgari, Porsche, Tuborg and Master Kong overnight.
Keanu Reeves and Alex Winter reunite for epic Porsche adventure
In the spot by Cramer-Krasselt, the 'Bill & Ted' stars test drive Porsche's new Taycan electric sports car.
Photos: Porsche's horses
Photos of Porsche's Taycan promotion in Seoul, by J4D Digital Creative Communications and and TWC Brand Strategy Company.
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