microblog
Sina Weibo to launch large-scale advertising campaign in Hong Kong
HONG KONG - Ogilvy & Mather has been tasked with embedding Sina Weibo's microblog platform into Hong Kong culture via an integrated campaign to be unveiled on Friday.
"Lite-blogging" services make their mark in China
CHINA - Just when you think you've gotten your head around "micro-blogs" on the Chinese Mainland, a flurry of so-called "lite-blogs" have joined the social media scrum.
Tencent's Weibo launches nationwide branding campaign
CHINA - Tencent's microblogging service, Weibo, has launched a nationwide branding campaign to build loyalty among the country's internet users.
Hong Kong's youth own most gadgets in the region: Synovate
HONG KONG – Hong Kong's young people own the most gadgets across the Asia region, and rank second in time spent on mobiles every day, according to Synovate’s fifth Young Asians survey 2010.
Sina to leave Google for own search engine technology
BEIJING – Chinese online media company and internet portal Sina has said it is ready to substitute its existing Google search platform for its own, during its Q2 2010 earning statement.
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