mediavest
SMG reshuffles management structure, appoints Mike Amour as APAC president
GLOBAL - Starcom MediaVest Group has reorganised its regional structure back to the more traditional APAC, EMEA, LATAM, North America and North Asia groupings.
Media Prima retains MediaVest
MALAYSIA - Malaysia's leading television network has Media Prima has retained the services of its media agency MediaVest without calling for a review.
Starcom MediaVest China hires Vivian Zhu from Razorfish San Francisco
SHANGHAI - Vivian Zhu (pictured) from Razorfish's San Francisco office, has been hired as managing director of SMG China's digital & data analytics operations.
Digital happenings this week from Alibaba, Mengniu, Ogilvy, MediaCom China, AKQA and more
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
Millennial Media and MediaVest form strategic partnership
SINGAPORE – Millennial Media has formed a strategic partnership with MediaVest to provide data and technology assets to its global client base.
LiquidThread launches new foodie series to promote Extra gum with Korean celebrities
BEIJING - LiquidThread, a branded entertainment division of Starcom Mediavest Group has launched a new TV series titled 'Extra Gourmet Challenger' to promote the use of Extra sugar-free gum after eating.
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