lush
Why Lush is encouraging users to rebel against Big Tech this Black Friday
To raise money to challenge the power and abuses of Big Tech, cosmetics giant Lush is joining forces with the decentralised movement People vs Big Tech this Black Friday.
Lush hires agency for festive campaigns
Cosmetics retailer Lush has selected a PR agency in the UK and Ireland to oversee its upcoming Christmas campaigns.
Lush declares war on Google and big tech
As part of its “big tech rebellion,” the cosmetics retailer is slashing the “millions” it spends on Google ads and cutting platform investment by a third, redirecting customers onto its app and into stores.
Life after likes: will more brands follow Lush in going anti-social?
Recently, brands like Lush, Balenciaga and Bottega Veneta have all walked away from social media. Is the anti-social trend here to stay? Are more brands likely to follow? And can they really survive without it?
5 questions for Lush brand director Wendy Kubota after the brand ditched social media
Some call it a publicity stunt, but Lush says it is putting ‘people over profit’ in quitting social media.
Lush departs social media (again) until digital giants clean up their act
Lush departed social media before, back in 2019.
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