deloitte
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Deloitte: Indian consumers shift to value-conscious purchases
Tailoring product assortments and marketing strategies to local preferences to bolster brand connections are highly valued.
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40% women work through high levels of menstrual pain: Deloitte
TOP OF THE CHARTS: The report exposes jarring gaps in workplace safety, working hours and mental health, as well as career progression barriers that continue to plague women in the workplace.
Why marketers should ditch multicultural marketing efforts
Why are we treating diversity as a niche interest? Sherine Patrick—media director, strategy and stewardship at McKinney, opines.
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Nimble, lean and focused: The evolution of planners turned consultants
It's never easy setting up on your own, but clients are increasingly finding that a scaled-down, more agile strategy partner is the perfect fit.
Matt McGrath named Deloitte global CMO
Based in Australia, he will retain his existing role of APAC CMO, while Rochelle Tognetti becomes Deloitte's Australia CMO.
These new ads go for chuckles amid COVID-19
Australia campaigns for Aldi and Suzuki, by BMF and Deloitte Digital, respectively, try to play the situation for laughs, with some success.
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