Gianluca Santosuosso
Feb 28, 2018

The best of brand experience at Mobile World Congress 2018

There's a clear minimalist approach at MWC this year, with clean, defined designs coming to the fore, and tech is being incorporated in more seamless ways than ever, says the senior experience designer at Freeman XP.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

7 hours ago

'Creativity is under duress': David Droga as he ...

CANNES LIONS: “David’s fast. But I’m faster,” says Oteh, promising speed, talent, and integration as the future CEO of Accenture Song.

21 hours ago

TikTok commercial lead: 'We don't want to take the ...

Sofia Hernandez, global head of business marketing and commercial partnerships, spoke to Campaign about the importance of agencies.

22 hours ago

PropertyGuru’s ‘Everyone Welcome’ campaign tackles ...

PropertyGuru’s latest campaign and filter aim to create a rental market where everyone feels accepted, regardless of race, gender, sexual orientation, or religion.

22 hours ago

Predictability is power, but only when business ...

Trust and predictability are practical tools for navigating complexity, but leaders must be steady, not static, says Edelman's CEO for Hong Kong, Taiwan and Singapore.