JAKARTA - Publicis Indonesia appointed Kike Gutierrez as chief creative officer earlier this month.
Gutierrez has previously worked in agencies including Saatchi & Saatchi, Kessels Kramer, SCPF and Publicis.
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EXCLUSIVE: Dentsu Media CEO Tommy Li has stepped down and was reportedly in police custody, as China’s media rebate probe expands with as many as 30 people questioned. Former Wavemaker chief client officer Julep Lin has also been arrested in connection with the investigation.
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After losing marquee clients Amazon and Lego, Initiative faces an uphill battle to rebuild its reputation, leaning on new tools, a "challenger" mindset, and a focus on e-commerce to stay competitive in a rapidly shifting industry.
Bidon has been global chief executive at Nexus since April 2022.
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