Staff Reporters
Jun 13, 2014

Programmatic-buying and branding webinar June 25: Register now

ASIA-PACIFIC - About a week left to register for the second in our four-part free webinar series on programmatic buying, presented in association with Turn.

Programmatic-buying and branding webinar June 25: Register now

Following on Campaign Asia-Pacific’s popular webinar on programmatic buying and how it fits into the marketing landscape in Asia, this second look presented in conjunction with Turn, examines the possible avenues for branding and image building through the technological strategy. Sign up to learn more. Branding the Programmatic, Multi-Channel Way takes place on 25 June.

This webinar asks questions about how to address audiences across the large and small screens in their lives and what strategies can advertisers use to build brand image alongside direct response campaigns. Or even to use programmatic as a pathway to effective awareness campaigns.

Against the context of our recent Top 1000 Brands ranking, the panel will address important questions about building your business online and on mobile devices. You'll come away with a deeper understanding and higher appreciation for the industry's new tools.

Tune in and take the opportunity to pose any questions you may have to the panel.

In addition to attending live, registrants will be able to view the webinar on-demand after it takes place.

Branding the Programmatic, Multi-Channel Way
Part 2 of the Campaign Asia-Pacific webinar series on programmatic buying, presented in conjunction with Turn

Date: Wednesday, 25 June 2014

Time: 07:30 am India | 10 am Singapore/Hong Kong | Noon Sydney

Speakers:

  • Cindy Deng, Managing Director, Asia-Pacific, TURN
  • Phil Cowlishaw Head of Technology, Ikon Communications
  • Bonin Bough Vice-President of Global Media and Consumer Engagement, Mondelēz International
  • Moderator: Jason Wincuinas, Managing Editor, Campaign Asia-Pacific

Free Registration

 
Source:
Campaign Asia

Related Articles

Just Published

2 days ago

Tech on Me: Political tension meets platform drama

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.

2 days ago

Creative Minds: Heidi Kasselman on how pretending ...

From winging an internship in Johannesburg to leading creative at Clemenger Melbourne, Heidi Kasselman's unconventional path proves sometimes chaos is the best career plan.

2 days ago

Spikes Asia 2025: In conversation with Torsak ...

Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai agencies aiming to make a mark at this year’s awards.

2 days ago

Yuu dominates Kantar's BrandZ Hong Kong ranking

DFI Retail's Yuu has conquered Hong Kong's brand landscape, outpacing even Cathay Pacific. Challengers are rising in both airlines and banking.