Jenny Chan 陳詠欣
Aug 11, 2011

Pay TV operators join competitive fray with new offerings in Taiwan

NORTH ASIA - Today sees the rollout of new high definition channel offerings in Taiwan and Hong Kong by Li TV Holdings and AMC Networks.

Sundance Channel is one of the new channel offerings in Taiwan.
Sundance Channel is one of the new channel offerings in Taiwan.

Malaysia-based Li TV Holdings launched its Li Channel on kbro, the leading cable platform in Taiwan; Chunghwa Telecom MOD, the leading IPTV platform in Taiwan; as well as bbTV, the IPTV arm of Hong Kong Broadband Network.

These landings have increased Li’s subscriber base to over 100,000 in Taiwan.

An acronym for 'Life Inspired', Li’s expansion in Taiwan is timely at a juncture when the Taiwanese government is promoting digitisation.

Anne Chan, General Manager of Li, remarked that Li has gained its 12th broadcast platform in the region since the channel was first launched two years ago. "In the next year, we will consolidate our presence in our current markets while bringing lifestyle content that is truly 'Life Inspiring' to the audience.”

The Li channel’s high definition content includes a mix of Asian, North American and European programming in the English language with traditional Chinese subtitles.

New York's AMC Networks also has its eyes on Taiwan.

It launched both its Sundance and WE tv channels on DishHD, Taiwan’s premier pay TV platform; and on Chunghwa, the country’s largest telecom company.

Sundance Channel offers independent films and documentaries and original programs. WE tv is a women’s lifestyle network.

Both channels are available in standard and high definition, VOD services and via mobile and online authenticated streaming.

Ed Palluth, Senior Vice President of Global Distribution, AMC/Sundance Channel Global said AMC's new distribution partners will be given some flexibility to optimize their programming for the local Asian viewers.

AMC Networks operates AMC/Sundance Channel Global, an international programming business.

 

Source:
Campaign China
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