Data News Media The Knowledge
Elena Lewis
Nov 20, 2024

Omnicom, WPP and Publicis shops vie for top spots in global media league

Meanwhile, four new agencies enter the top 20.

Excellent choice! This is exclusive Campaign content.

Sign in or join our top subscription tier, The Knowledge, today.

The Knowledge

Why Subscribe?

  • Monthly global and APAC research reports on M&A, new business and client spending
  • Quarterly global forecasting reports
  • Trend analysis reports with APAC agency report cards
  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!
  • Full account membership support
  • Event discounts
Join Now
Sign in

or call +852 2122 5222
or email [email protected]

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Bonds taps Robert Irwin to show how wild comfort down under can really get

1 Bonds taps Robert Irwin to show how wild comfort down under can really get

Agency Report Cards 2024: We grade 25 APAC networks

2 Agency Report Cards 2024: We grade 25 APAC networks

Cheetos’ launches limited edition fashionably functional pants

3 Cheetos’ launches limited edition fashionably functional pants

Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

4 Bitter chocolate: The fallout of a poorly planned promo on Chocolate Finance's reputation

No one talks about ads anymore: Have they lost their pop-culture charm?

5 No one talks about ads anymore: Have they lost their pop-culture charm?

‘Digital twins are not the enemy’—H&M's AI influencer models spark debate

6 ‘Digital twins are not the enemy’—H&M's AI influencer models spark debate

Too old for the party, too young to leave—the paradox of middle age in advertising

7 Too old for the party, too young to leave—the paradox of middle age in advertising

Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

8 Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'

Thai influencer walks out of KFC ad mid-set

9 Thai influencer walks out of KFC ad mid-set

WPP removes references to DEI in latest annual report

10 WPP removes references to DEI in latest annual report

Related Articles

PHD tops September media rankings, Publicis soars
The Knowledge
Oct 3, 2024
Staff Reporters

PHD tops September media rankings, Publicis soars

Arthur Sadoun on why Publicis didn’t buy IPG and how Omnicom is ‘the new WPP’
The Information
Feb 5, 2025
Gideon Spanier

Arthur Sadoun on why Publicis didn’t buy IPG and ...

Martin Sorrell on 'lack of strategy' at Omnicom and why WPP should be 'broken up'
Feb 19, 2025
Bärbel Egli-Unckrich

Martin Sorrell on 'lack of strategy' at Omnicom and ...

A tale of two holding companies: WPP and Publicis
The Information
Mar 15, 2025
Cecilia Garzella

A tale of two holding companies: WPP and Publicis

Just Published

Yousician's new campaign hits a familiar chord: Good intentions, terrible song choices
2 hours ago
Staff Reporters

Yousician's new campaign hits a familiar chord: ...

Created by UltraSuperNew Tokyo, the spot transforms a sweet father-of-the-bride tribute into a full-blown metal meltdown—and a perfectly awkward lesson in why timing is everything.

The art of dealing with the new trade order
6 hours ago
David Golding

The art of dealing with the new trade order

Donald Trump's tariff tornado will have wide-reaching implications, potentially placing advertisers and agencies at a fundamental pivot point says New Commercial Arts’ David Golding

WPP offers free Friday lunches to lure staff back to office
6 hours ago
Alessandra Scotto di Santolo

WPP offers free Friday lunches to lure staff back ...

The initiative is part of an effort to enhance the on-campus experience.

New global campaign from Spotify celebrates music fandoms
13 hours ago
Eszter Gurbicz

New global campaign from Spotify celebrates music ...

The campaign was created in-house.