OgilvyOne makes data push with new hire

Based in Singapore, Hill will run a team of a dozen people working across both data and consulting for clients such as Pond’s, IHG, Singtel and BMW. The company’s data specialists provide client support across analytics and data planning, while the consulting group’s skills range from marketing consulting to CRM expertise.

“Reflecting our clients’ need to reach audiences across multi-mediums, all of our consultants create digitally infused marketing strategies,” Hill told Campaign Asia-Pacific.

Hill was previously head of planning at OgilvyOne in Sydney where he led strategic planning across the business and specalised in data-led communications strategies, CRM and value proposition development.

Hill will report to Chris Riley, COO of O&M Singapore and Lucy McCabe, VP consulting services, Asia- Pacific.