In his new role, Palma will be responsible for growing the business of key clients and developing new discipline segments of the agency, to further push digital leadership of the agency in the industry.
Palma was most recently the managing director of Nuffnang Philippines, a blog-advertising community, and holds the distinction of being the youngest digital practitioner ever to be elected as aInternet and Mobile Marketing Association in the Philippines (IMMAP) board member.
Jos Ortega, CEO of Havas Media Ortega, said: “Carlos is a dynamic addition to the fast-growing Media Contacts team. He is one of the brightest young stars in the digital space. His NuffNang experience will prove valuable as we continue to expand the depth and breadth of services for our clients.”