Nike Hong Kong promotes Amy Wu as territory commercial director

Wu has replaced Queenie Lee, a long-serving Nike veteran who moved on to Ralph Lauren.

Simon Wat, former co-founder of Communion-w with Joey Chu, has come on board as the new marketing director. Wat was most recently group account director at PMP Advertising. Prior to that, he ran his own start-up company.

Earlier this month, Nike appointed Ogilvy & Mather to handle its creative duties for the upcoming Asean Football Federation (AFF) Cup 2010 in Singapore.

Nike is one of the top 10 digital brands in six markets across Asia. The sport retailer's ad spend totals US$99 million across the region.