National Arts Council retains Ogilvy PR

Singapore’s National Arts Council (NAC) has re-appointed Ogilvy PR as its agency of record.

Following a competitive pitch, Ogilvy was selected to handle all PR and content strategy, campaign development and managing the NAC’s press office. The mandate is for one year, with an option to renew for another two.

Ogilvy will also manager stakeholders and operations for upcoming NAC events and initiatives, including special projects such as Singapore Art Week and Singapore Writers Festival.

Chong Ee Rong, Ogilvy Singapore group managing director, said it was an honour to be retained, and that the agency will “continue to push boundaries to deepen appreciation for and development of the arts in Singapore”.

Yeoh Phee Suan, NAC director of communications and marketing, said the council looked forward to partnering with Ogilvy.