Marketing News
Staff Reporters
Jul 13, 2012

Millward Brown and Affectiva extend face-coding tech to Asia-Pacific

ASIA-PACIFIC - Research firm Millward Brown and MIT-Lab spin-off Affectiva have made their Link ad copy valuation offering available with facial coding to 'emerging markets', including Asia-Pacific and Latin America.

Affectiva's facial coding technology was tested for effectiveness in Asia

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