SINGAPORE – Health and skincare brand The Mentholatum Company has appointed digital marketing agency PurpleClick Media to handle its local SEM strategy.
The Mentholatum Company’s portfolio includes brands such as DeepHeat and Mentholatum Cold Relief.
PurpleClick Media will be responsible for increasing the company's online presence in Singapore and creating awareness for its Hada Labo brand.
Stanley Tay, managing director of PurpleClick Media, said, “We are looking forward to a long-term working relationship and will definitely further explore more opportunities with them.”
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