In his new role, Singh will report to Chris Williams, president, investment.
The move is a part of the company's recent management shuffle with new leaders in the US and Latin America.
Commenting on the latest inclusion, worldwide chief executive officer Tim Splenger said, "[Singh] will be responsible for driving results for our clients on the investment side and also help publicize and roll-out our intelligence practice."
Singh, a 16-year old advertising and media veteran last worked with IPG Mediabrands Malaysia as general manager.