Emily Tan
Nov 23, 2012

JWT Sydney picks up Patak's creative account for Australia and New Zealand

AUSTRALIA - JWT has won the creative account for British-Indian curry paste and spice company Patak's in Australia and New Zealand from creative agency Host Sydney.

JWT Sydney picks up Patak's creative account for Australia and New Zealand

The win follows a competitive three-way pitch with undisclosed agencies and sees JWT Sydney responsible for strategy and creative across the entire Patak range. 

JWT was selected thanks to their strategic approach and "passion" for the Patak's brand, said Jane Armstrong, general manager, AB World Foods. 
Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Jan 29, 2026

Gemini 3 becomes the default model for AI Overviews

A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.

Jan 29, 2026

Google criticised after blocking measurement ...

YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.

Jan 29, 2026

Inside Campaign Connect Indonesia: what matters to ...

Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.

Jan 29, 2026

Meta hits $200 billion revenue milestone on ...

Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.