Racheal Lee
Dec 13, 2011

Indonesia's Tempo Scan Pacific chooses Leo Burnett

JAKARTA - Pharmaceutical company Tempo Scan Pacific has picked Leo Burnett Indonesia as its agency of record for the bulk of its through-the-line business.

Thomas Sutton, deputy MD, Leo Burnett Indonesia
Thomas Sutton, deputy MD, Leo Burnett Indonesia

The agency will be responsible for various corporate communications campaigns as well as a range of over-the-counter (OTC) pharmaceutical brands in Indonesia, including hemaviton (adult multivitamin and energy drink), Oskadon (adult analgesic), Contrexyn (children’s analgesic), and Zevit (teen multivitamins).

Aviaska D Respati, managing director of pharmaceuticals and consumer health at Tempo Scan Pacific, said the company had embarked on a journey of constant innovation and aggressive growth.

“Tempo Scan set its sights very high, we needed a partner with whom we could share that vision. Leo Burnett, with its wide-ranging expertise in marketing services and strong creative reputation, proved to be exactly what we were looking for.”

Thomas Sutton, deputy managing director at Leo Burnett Indonesia, said the agency is facilitating its client’s business growth with "smart, focused" ideas supported by its capabilities in areas like shopper marketing and digital.

“We are already forging ahead and are excited by excellent early results,” he added.

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