Jin Bo
Aug 12, 2010

Holiday resort Shenzhou Peninsula appoints Impactasia to handle PR

BEIJING - Shenzhou Peninsula, a holiday resort in South China’s Hainan province, has appointed Impactasia to handle its PR business, including project marketing, public relations consulting and road shows arrangements.

Holiday resort Shenzhou Peninsula appoints Impactasia to handle PR

Shenzhou Peninsula is located on the east coast of the tropical Hainan island. With investment from CITIC Pacific, it features a wide variety of leisure facilities including a golf course, five-star hotels and conference facilities.

It is scheduled to open for business at the end of this year.

Steven Thielke, general manager of hotels and golf management at Shenzhou Peninsula, said he hopes Impactasia's experience in tourism marketing and branding will help effectively promote Shenzhou Peninsula.

Fiona Ng, managing director of Impactasia China, said her team's goal is to make Shenzhou the number one vacation destination for Asian tourists.

Source:
Campaign China

Related Articles

Just Published

4 hours ago

Creative Minds: Kate Enright would rather take ...

From breaking into creative via a rap video to creating a magical AI blob, Kate Enright's creative journey has been anything but ordinary.

6 hours ago

40 Under 40 2024: Tom Geekie, Jaywing

His progressive leadership has propelled Jaywing's growth to new heights as shown by a string of new clients, steady growth, and an assured DEI vision.

6 hours ago

Salesforce and Google expand partnership to boost ...

The collaboration offers businesses greater flexibility to develop tailored AI solutions, enabling faster and smarter customer service through multimodal capabilities, real-time insights and seamless platform integrations.

7 hours ago

DoubleVerify to add URL-level reporting amid CASM ...

DoubleVerify and Amazon Ads will introduce transparency upgrades after an Adalytics report linked their platforms to harmful content funding.