Asiya Bakht
Mar 9, 2010

Grey Group Singapore wins Ministry of Manpower's workplace safety and health brief

SINGAPORE - Ministry of Manpower (MOM) Singapore's Occupational Safety & Health Division has handed Grey Group Singapore the creative brief for its workplace safety and health, estimated to be worth US$1.2 million.

Ministry of Manpower MOM Sinagpore
Ministry of Manpower MOM Sinagpore
The agency won the business after a seven-way pitch that involved Bates 141, DDB, Dentsu, Creads and Lancer Design.

The government body launched a tender on 15 January this year.

In January, MOM appointed Dentsu to drive the employment of older workers in the city-state, an account reportedly worth US$1.1 million. 

Last year December, MOM appointed DDB as its creative agency to market Singapore’s workforce to the international business community while Leo Burnett won a brief to promote work-life balance among Singaporeans.

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