Staff Reporters
Jun 23, 2018

Glass Lion for Change winners: Cannes Lions 2018

India takes all three APAC awards.

'Sindoor Khela - No Conditions Apply' by FCB India won Gold
'Sindoor Khela - No Conditions Apply' by FCB India won Gold

The Grand Prix in the Glass Lion for Change category went to AMVBBDO for the ‘BloodNormal’ campaign for Essity.

A small category with only 11 awards – two Gold, three Silver and five Bronze – Asia-Pacific, specifically India, made a decent showing with three wins.

This included a Gold Lion for FCB India’s ‘Sindoor Khela – No Conditions Apply’ campaign for Times of India, which also won Gold in Direct and Bronze in Brand Experience & Activation.

One Silver Lion went to Cheil Worldwide Gurgaon for the ‘Samsung Technical School – Seema Nagar’ campaign, and a Bronze was won by BBDO Gurgaon for ‘#StandByToughMoms’ for SC Johnson.

View all the latest Cannes winners results, plus full coverage from our editors on the ground, here.

Source:
Campaign Asia

Related Articles

Just Published

10 hours ago

Creative Minds: Jereek Espiritu pushes his ideas to ...

An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative leaps and flights of fancy.

11 hours ago

UM launches Full Colour Media with a focus on ...

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to grow and differentiate brands.

13 hours ago

Campaign Global Agency of the Year Awards 2024: ...

With the final entry deadline for Agency of the Year Global fast approaching, we speak to judges who share their views on the biggest opportunities and challenges for 2025, and what they hope to see in winning entries.

13 hours ago

The 'laziest influencer' makes cleaning effortless—l...

S.C. Johnson's new mold-cleaning campaign features their least energetic spokesperson ever—a sloth whose main qualification is mastering the art of minimal effort.