Taglined, "FedEx. Solutions Powered by People" the print and online campaign, which launched recently, is led by creative agency BBDO and media agency OMD. The campaign is also supported by a series of pages on the Fedex.com website.
FedEx puts its people front and centre in new regional campaign
ASIA-PACIFIC - Aiming to identify with customers running small and medium enterprises, FedEx's latest regional campaign highlights the importance of its 17,000 employees in moving its business forward.
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