Cannes Lions names juries for branded content, film craft, mobile

Avi Savar, founder and chief creative officer of Big Fuel, USA, will chair the first ever Branded Content & Entertainment Lions jury for the festival, which takes place from 17-23 June. Ivan Zacharias, director of Stink, UK, will lead the Film Craft jury. And Tom Eslinger, digital creative director of Saatchi & Saatchi Worldwide, will chair the inaugural Mobile Lions jury.

Regional representation on the juries includes Silvia Goh of MediaVest Group in China, Cyrus Oshidar of Bawa Broadcasting in India, Seiichi Hishikawa of Drawing and Manuel in Japan, and Barney Loehnis of OgilvyOne Worldwide, Asia Pacific.

"This is an exciting year for Cannes Lions," said Terry Savage, chairman. "Not only does Mobile become an awards category in its own right, but Branded Content & Entertainment Lions is launched. We very much look forward to welcoming the esteemed members of these two new juries, who, alongside the talented Film Craft jurors, will be setting the benchmark for their respective categories, each of which play a crucial role in our ever evolving creative communications industry."

Branded Content & Entertainment Lions Jury

• Jury President: Avi Savar, Founder and Chief Creative Officer, Big Fuel, USA
• Rodrigo Figueroa Reyes, Founder & Chief Executive Officer, FiRe Advertainment, Argentina
• Michael Hilliard, Executive Producer, FINCH, Australia
• Silvia Goh, Managing Director, LiquidThread/Starcom MediaVest Group, China
• Jan Godsk, Creative Consultant/Branded Content Specialist, Ideatakeaway, Denmark
• Cyrus Oshidar, Creative Director, Bawa Broadcasting, India
• Marc Ros, Partner & General Director, AFTERSHARE.TV, Spain
• Dean Baker, Managing Director, JWT Entertainment, United Kingdom
• Mary Lisio, Senior Vice-President, Non-Fiction & Branded Entertainment, Scott Free Productions, USA
• Doug Scott, President, OgilvyEntertainment, USA
• Bill Davenport, President, Wieden + Kennedy Entertainment, USA
• Scott Donaton, Chief Executive Officer & President, Ensemble, USA

Film Craft Lions Jury

• Jury President: Ivan Zacharias, Director, Stink, United Kingdom
• Dulcidio Caldeira, Director, ParanoidBR, Brazil
• Ralf Schmerberg, Artist/Director, Atelier Ralf Schmerberg, Germany
• Sneha Iype Varma, Executive Producer/Partner, Nirvana Films, India
• Seiichi Hishikawa, Executive Creative Director, Drawing and Manuel, Japan
• Espen Horn, Executive Producer, Motion Blur, Norway
• Alex Roman, Director, The Third & The Seventh, Spain
• Peter Raeburn, Creative Director, Soundtree Music, United Kingdom
• Michael Sagol, Executive Producer & Managing Partner, Caviar, USA
• Diane Jackson, Executive Vice-President/Director of Integrated Production, DDB Chicago, USA

Mobile Lions Jury

• Jury President: Tom Eslinger, Digital Creative Director, Saatchi & Saatchi Worldwide, Global
• Barney Loehnis, Digital Lead Asia Pacific, OgilvyOne Worldwide, Asia Pacific
• Leo Xavier, Founder, Grupo.Mobi, Brazil
• Paul Gunning, Chief Executive Officer, Tribal DDB Worldwide, Global
• Daisuke Yanasawa, Chief Executive Officer, KAYAC, Japan
• Hoon-Joo Shin, Vice-President of Corporate Image, KT, Korea
• Per Holmkvist, Founder & Board Director, Mobiento, Sweden
• Salvador Carillo Bardo, Chief Executive Officer, Mobile Dreams Factory, Spain
• Peter Sells, Head of Mobile, BBH, United Kingdom
• Laura Marriott, Chief Executive Officer, NeoMedia Technologies, USA

Entries close 20 April 2012. For more information see www.canneslions.com/awards/