Ad Nut
Oct 26, 2021

BBDO shows WFH horrors for Halloween

In what amounts to a Halloween card to the industry, the agency asks us to celebrate 'WFHalloween'.

BBDO shows WFH horrors for Halloween

BBDO Singapore has issued a series of scary images depicting the horrors of working from home. This isn't client work—just a bit of fun. Here's the agency's explanation:

Workplace horrors have been a familiar part of our lives for a long time. We all have our own little stories. Ever since the new normal, many of us have even forgotten how our office looks like. But does that mean that these workplace horror stories are now a thing of the past? Or did they, too, adopt a new normal to keep haunting us?

Imagine the rude awakening from the horror of realising that office hours no longer apply, like your boss texting you in the middle of the night [see detail below]. Or getting absolutely terrified by the messy computer wires of your home workspace staring into your soul. Or even the intense fear you get every time you put a plug into an old wall socket, only to realise it doesn’t work when your laptop shuts down in a crucial meeting.


CREDITS

Chief Creative Officer: Tay Guan Hin
Copywriter: Ivan Ng
Art Director: Jarryl Lee
Production: Anne Lee

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

40 Under 40 2024: Hajar Yusof, Naga DDB Tribal

Hajar’s initiatives reflect her commitment to innovation, diversity, and leaving a lasting legacy in the industry.

1 day ago

Moo Deng says hands off unless you’ve washed up

Lifebuoy’s new campaign introduces a fresh face in hand hygiene, pairing AI with playful reminders to help keep those paws—er, hands—clean.

1 day ago

The CMO's MO: Hyatt's APAC marketer on the power of ...

"Focus means saying no to 100 good ideas and saying yes to the great ones." Hyatt’s Tammy Ng shares how lessons from Steve Jobs and James Dyson are guiding her approach to personalising guest experiences.

1 day ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.