David Blecken
Aug 29, 2008

BBC appoints Albert to drive online ad sales in Asia

ASIA-PACIFIC - BBC Worldwide has appointed Inez Albert, formerly regional sales director at Forbes,com, as digital sales director for Asia.

BBC appoints Albert to drive online ad sales in Asia
Reporting to Sunita Rajan, vice-president of sales for Asia and Australasia, advertising sales, Albert will be charged with driving regional advertising sales on BBC.com, the corporation’s advertising-funded arm aimed at an international audience. The BBC is understood to be looking to attract a greater number of Asian advertisers to the site.

Prior to her stint at Forbes, Albert also worked as marketing director for the Wall Street Journal Asia and as sales director at Wall Street Journal-owned investment news service Barrons.
Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

Starbucks APAC VP Samuel Fung steps down

The former VP of Product and Marketing is a two-time Campaign Power List honoree. He exits the role after nearly 12 years with the company.

2 hours ago

Santander on its shift to one global agency, why it ...

Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness in age of AI.

9 hours ago

40 Under 40 2024: Tim Lindley, VaynerMedia

Lindley’s work at VaynerMedia, balancing strategic vision and growth with empathetic leadership, makes him a standout figure in the APAC marketing landscape.

11 hours ago

How indies are closing the gap between holding ...

In a true David vs. Goliath battle, nimble independent agencies are defying the "bigger is better" narrative, winning top clients and industry awards with smart investments, speed, and agility.