Admired for his innovative ideas and flair for growing businesses, Fernandes is often cited as Asia’s answer to Richard Branson.
In a session called 'Making a difference', Fernandes joins Jones to discuss how creative and business communities in Asia can effect positive change and why doing good is ultimately good for business.
They will also talk about the importance of activating young people globally.
Each of the six jury chairs will also address delegates in a president's address. The jury chairs include BBDO's David Lubars, R/GA's Bob Greenberg, AKQA's Rei Inamoto, Arc's Bill Rosen, Dentsu's Akira Kagami and Naked founder Jon Wilkins.
Akira Kagami, executive advisor and global executive creative advisor of Dentsu, has been confirmed to be presenting 'Making the invisible visible'. He will talk about the crucial, but often over looked, role of craft.
Other speaker highlights include former adman and best selling author Bryce Courtenay among others.
Spikes Asia takes place from 19 - 22 September at Suntec City in Singapore. Click here for more information.
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