With new leadership, TBWA managed to finish what it started in 2019, scoring some standout creative successes.
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A PR veteran, Liu empowers the next generation in Taiwan by promoting fairness, authenticity, and industry excellence.
Brand lift of 40% on 'unsafe' content was observed versus 18% on 'safe' content.
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The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.
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'Wear the damn shorts’ empowers women to embrace their legs and challenge beauty standards.
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