Benjamin Li
Oct 17, 2012

Fortune Pharmacal continues emotional theme with ad featuring the fight of a marginal school principal

Fortune Pharmacal's new ad campaign features the real-life story of principal Leung Kee-cheong's (梁紀昌) battle to save his marginal primary school in West Kowloon. The message is that we need to go the extra mile to find fortune.

Fortune Pharmacal's new ad campaign features the real-life story of principal Leung Kee-cheong's (梁紀昌) battle to save his marginal primary school in West Kowloon. The message is that we need to go the extra mile to find fortune.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

15 hours ago

Award-winning economist Tim Harford on the three ...

Talking at a recent event, the journalist, author and radio presenter, revealed three simple things on which to focus when considering data.

15 hours ago

Campaign announces agenda for debut of Campaign ...

Programme of editorial and partner events will run across the week of the festival in June.

2 days ago

Southeast’s Asia’s top 50 brands 2025

After surveying 10,000+ consumers across Southeast Asia, Pureprofile and Campaign crown Samsung and Shopee as the top brands, joined by 48 others leading the region’s market.

2 days ago

Mindshare, EssenceMediacom China chiefs exit

Campaign understands that both Mindshare and EssenceMediacom’s China chiefs are stepping down; WPP Media pushes regional restructuring post rebrand.