warner bros discovery
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Warner Bros. Discovery is up for sale. Who will buy it?
WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?
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Max will revert to HBO Max after two years
Warner Bros Discovery announced it will revert its streaming service’s name from Max back to HBO Max following confusion and criticism.
Hearts & Science is media AOR for Warner Bros Discovery in key APAC markets
The OMG agency beat incumbent Mindshare in a pitch to oversee the network's theatrical and streaming divisions across key markets in the region.
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Warner Bros Discovery appoints EssenceMediacom in Australia
EssenceMediacom will lead the launch of the Max streaming service in Australia in the first half of this year.
Why Disney, Fox and Warner Bros. Discovery are teaming up on sports — and the challenges they will face
Pooling together resources will allow the companies to more aggressively compete with deep-pocketed tech giants, but they risk cannibalising their own linear businesses, according to analysts and media buyers.
Upfronts marked by writers strike and streaming battle
Broadcasters touted their linear and digital reach during presentations devoid of talent.
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