tue nguyen
SYM Motors hands branding duties to Bates Vietnam
HO CHI MINH CITY - SYM Motors has handed its branding duties, covering a range of products, to Bates Vietnam.
Bates Vietnam wins Nivea for Men digital project
HO CHI MINH CITY - Skincare brand Nivea has handed a digital project for its men's care product line to Bates Vietnam.
US$3 billion in Vietnam ad revenue this year? 'Unrealistic', agency heads say
VIETNAM - A recent report by the Advertising Research and Training Institute (ARTI) disclosed that ad revenue in Vietnam was expected to surge to US$3 billion in 2011. However, four heads of advertising agencies in the country warn that Vietnam has to weather its current economic problems before serious growth can occur.
Smirnoff added to Bates 141 Vietnam's Diageo creative remit
VIETNAM - Diageo has awarded the creative duties of its Smirnoff brand to Bates 141 Vietnam without a pitch.
CASE STUDY: Bringing countdown fever to Vietnam for the first time
The New Year provided the ideal platform for Heineken to raise its profile in Vietnam by throwing the nation's biggest ever outdoor party.
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