spikes asia x campaign
Spikes Asia X Campaign: Data-backed content strategies for the multi-moment audience
In this session Team Lewis dives into learnings from a recent study in collaboration with GWI on today’s new breed of audience—the multi-moment audience.
Spikes Asia X Campaign: You have to go through a lot of c*ap to get a idea
BBDO's David Guerrero explains how to master creative idea-generation by giving yourself permission to be bad at it.
Spikes Asia X Campaign: Marc Pritchard on the future of creativity and advertising
SPIKES HIGHLIGHTS: In an exclusive interview, Marc Pritchard talks to Campaign Asia on all things immersive experience, embedding technology into the everyday, sustainability, diversity, gaming and the metaverse.
Spikes Asia X Campaign: What does creative risk-taking look like?
In this opening discussion, VMLY&R's Valerie Madon, BBC's Nicola Eliot and Jollibee's Francis Flores talk about the shifting perceptions of creativity in the past couple of years.
Spikes Asia X Campaign: Gaming 101 for brands
Twitch takes you through the considerations you need to check off before delving into the gaming playground.
Spikes Asia x Campaign is on now
Today's lineup includes Mark Pritchard, Valerie Madon, Francis Flores, Nicola Eliot, David Guerrero and more. Register for free to participate.
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