snow
Sep 8, 2016
How Korean Snapchat clone Snow has thrived in China
The app, which has 20 million downloads in China, has a sense of humour that's suited to Asian sensibilities. Sam Gaskin of Flamingo Shanghai explains.
Oct 7, 2010
The rise of the brand-savvy beer consumer
National beer brands are capitalising on traditional and legacy values to attract a new breed of young and image-conscious drinkers and keep trendy imports at bay.
Sep 2, 2010
Snow Beer calls media pitch in China
BEIJING - Snow Beer, the number one beer group in China, has called a media review with industry sources suggesting that Charm, Golden Bridge, Maxus and ZenithOptimedia have been approached for a credentials presentation.
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