sean odonnell
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Dec 3, 2024
'You Never Roar Alone': Tiger Beer's global brand director on the new repositioning
EXCLUSIVE: "Progress isn't a solo act," says global brand director Sean O'Donnell, as he explains the strategy behind Tiger's new 'You Never Roar Alone' campaign that's reshaping the brand for a new generation.
Sep 4, 2023
Asia-Pacific Power List 2023: Sean O'Donnell, The Heineken Company
O'Donnell’s ability to follow data but allow creative freedom while holding firm to brand values and purpose has led to enormously entertaining and successful campaigns for brewers across APAC.
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